They may be loved or hated, but not a year has gone by without discussion of Apple's new
smartphones. The manufacturer hasn't been afraid to use the number 13, and kudos to them for
that, but has the fateful number affected the new devices?
It's always harder to talk about an iPhone than any Android flagship, because the stakes are higher
here, and what seems obvious to one camp of users is unclear to another. So let's start by comparing
the novelty to the previous model. The iron improvements turned out to be evolutionary rather than
revolutionary. The cameras have become sharper, the casing has acquired a set of colours relevant to
Apple's current lineup, and the processor has been beefed up. There's not much to say about minor
advances in battery capacity and microphone and speaker quality.
Frankly, the iPhone 13 should have been called the 12S. But Apple decided that the changes are
enough to consider the model new, not improved.
In essence, there are three key changes. These are the all-new cameras across the range, improved
iron power efficiency and adaptive refresh rate screens in the Pro version. The list seems
insignificant, as for a phone for 100 thousand rubles. But in a head-to-head comparison with the
previous iPhones, it becomes clear just how much cooler the new products are.
Blue and a smaller notch in the screen
The new phones don't look much different from the 12 series: even the cases and screen protectors
(the ones with a cutout around the entire Face ID) are partially compatible. Flat edges, cutouts for
speakers and microphones, glossy logo coating – everything is the same as before. The colour scheme
has changed to match the rest of Apple's 2021 range, with the Pro-series dropping the rich blue to a
The iPhone 13 Pro's bearing structures and bezel are made of steel rather than aluminium, so the
smartphone feels good in the hand (and pulls away in your pocket). The special edge coating at the
presentation was said only to better resist various contaminants and friction. It was also said about
the past devices that the glossy elements are a thing of the past, but craftsmen managed to ruin
Though where have you ever seen expensive iPhone without cover? Only in shops…
There are two noticeable differences. The gigantic monobrow of the Face ID system has become
smaller and the block of the main cameras has grown and has received other arrangement of lenses.
Everything is clear with the first one: the miniature frontal cutouts from the world of Android-
smartphones are still far away, but there is not one stunted camera, but a whole set of sensors –
there is simply nowhere to put them.
Things are a little more complicated with the latter, as the cameras have undergone a significant
upgrade. The 12 series was a mess with photo capabilities. The 12 Pro Max was considered the
coolest, and the regular 12 Pro looked pale in comparison. Basic models shot quite good – not
everybody was willing to overpay 200-300 dollars for iPhone 12 Pro in comparison with the basic
Twelve and get for this money a middle class portrait shooter.
The iPhone 13 has been put in order. The standard and ultra-wide modules are almost identical on all
models, while the Pro series gets an upgraded zoom lens with triple magnification.
The cameras on the Pro Max are only bigger in height, so it fits into last year's cases too (but don't
buy them without trying them on). And the iPhone 13 Pro shoots exactly like its bigger brother
(which is great!), but because of that it lost any compatibility with last year's model in terms of case
protection: a different size cutout is needed for the trio of lenses.